TAKE ACTION FASTER

Integrate verified cannabis and hemp business data into your CRM for quicker action. 

THE BENEFITS OF CRM INTEGRATION

Data is only valuable if it’s actionable, and it’s only actionable if it’s available in the systems you use daily. Emerald Intel is the only licensed cannabis intelligence provider on the market that gives you the ability to integrate data with your CRM of choice, including Hubspot and Salesforce.

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TIME SAVINGS

The average sales professional only spends about 36% of their time selling. The majority of their time is spent on administrative tasks, prospecting, and research. By eliminating the need to actively hunt for companies and contacts to sell to, your sales team can generate pipeline faster.

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accessibility

Eliminate the friction! A direct integration with actionable data gives your sales and marketing teams a critical resource they need to generate interest and pipeline. Your teams will have access to organized, searchable data straight from your company's centralized database that won’t be lost or corrupted across excel sheets.

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data quality

Manual data entry is prone to error. And as an individual, it’s time-consuming to verify the contact information you spent hours collecting. Emerald Intel specializes in collection and verification, only passing along quality contact information on the licensed cannabis industry.

INTEGRATION PARTNERS

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HOW DO INTEGRATIONs WORK? 

Connecting Emerald Intel with a CRM is quick and easy to set up. 

Data is written into your system in real-time using Hupspot and Salesforce APIs. You can sync individual contacts one by one, or multiple contacts from the same company in one push. Each record created in your CRM will contain all known emails and phone numbers we have in our database. 

If a company record already exists in your system, we will connect the contact(s) to the existing record using the email domain as the unique identifier. If a company record doesn’t exist, Emerald Intel will create a company for you.

How do I know WHEN RECORDS ARE SYNCED?

As soon as the data is received, The associated Hubspot or Salesforce icon in Emerald Intel will turn from gray to a color, indicating the data has been synced. The icon will remain in color moving forward, eliminating the chances of creating duplicate records in your CRM.

What's oN THE HORIZON?

Data is only valuable if it’s actionable, so we have the following on our integrations roadmap to meet the needs of even more clients:

  • Integration with CRM tools, Zoho CRM and SugerCRM.

  • Integration with sales and marketing tools like Mailchimp, Outreach, and more.

  • The ability to automatically match contacts in your CRM with our database and keep those contacts up-to-date. When we have new information, you will automatically have it too!

  • Create a New Note directly on the CRM record when a news article mentions a contact.