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Latest Posts

Here's a sampling of what our cannabis experts have been writing about lately.


Inside the Emerald Insights Podcast: AnnaRae Grabstein on Building Cannabis Businesses That Last

Cannabis leaders have spent years adapting to capital constraints, price compression, and shifting regulations. Making...


Your CRM Has a Cannabis Market Blind Spot

Most sales organizations put a tremendous amount of faith in their CRM, and for good reason. It tells you which...


Inside the Emerald Insights Podcast: What Erin Gorman Kirk Says About the Future of Medical Cannabis

Adult-use legalization expands access to cannabis, but it can also weaken the value proposition of the medical market....


5 Cannabis Licensing Trends Shaping the Market: Q2 2026

If your cannabis sales strategy hasn't changed since the start of the year, you could already be chasing the wrong...


Inside the Emerald Insights Podcast: How BIPOCann Is Helping Cannabis Entrepreneurs Move Beyond the License

For years, social equity has been one of the defining conversations in the regulated cannabis industry. States across...